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Custom domains, “Remove Powered by” branding, and full whitelabel require a Business or Enterprise plan. View plans
White label features allow you to customize Invent with your own branding. Add custom domains for emails and portals, upload your logo, and set your organization’s contact information.
White Label

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Domains

Add custom domains to whitelabel portals, invitation links, and other customer-facing URLs. Each organization has its own custom domain. Sub-organizations do not inherit the parent organization’s domain — every sub-org that needs a branded URL adds its own domain entry. Access domain settings at useinvent.com/o/settings/domains.
Domains

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Adding a Custom Domain

  1. Go to Settings → Domains
  2. Click Add Domain
  3. Enter your domain name (e.g., assistants.yourcompany.com)
  4. Add the provided CNAME record to your DNS provider
  5. Click Verify to confirm the DNS record is configured correctly
Add Domain

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DNS Configuration

After adding a domain, you’ll see instructions for creating a CNAME record. The record points to cname.useinvent.com. Example DNS record: 
Type: CNAME
Name: assistants
Value: cname.useinvent.com
Once the DNS record propagates (usually within a few minutes to 24 hours), click Verify to confirm setup is complete.

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What Changes After Adding a Domain

Once a custom domain is active:
  • Portals and links on that organization use the new domain.
  • Outgoing emails (invitations, notifications) switch from the default Invent-branded sender to a brand-neutral app-emails.com address. Replies are routed to your organization’s contact email if it’s set.
Sending emails from your own domain (e.g. support@yourcompany.com) is not yet supported. It will be available in a future update under Settings → Emails.

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Wildcard Domains for Sub-Organizations

If you manage many sub-organizations — each on its own branded URL like brightsmile-clinic.assistants.yourcompany.com — you’d normally have to add a new CNAME record to your DNS provider for every one. A wildcard CNAME on your DNS avoids that:
  • You add one wildcard CNAME on your own DNS provider (not in Invent — Invent will not accept *.yourdomain.com in the Add Domain input).
  • Each time you create a new sub-organization, you still add its hostname in Invent under that sub-org’s Settings → Domains. The wildcard is what makes it verify instantly — no DNS changes per sub-org.
Recommended setup Reserve a dedicated namespace (for example assistants.yourcompany.com) for your wildcard. Do not wildcard the apex (*.yourcompany.com) — it would capture www, mail, and other records you rely on. 1. Add this wildcard record once in your DNS provider: 
Type: CNAME
Name: *.assistants
Value: cname.useinvent.com
2. For each sub-organization, go to Settings → Domains → Add Domain in that sub-org and enter a hostname under the wildcard:
  • brightsmile-clinic.assistants.yourcompany.com
  • riverside-law.assistants.yourcompany.com
  • acme-realty.assistants.yourcompany.com
Each of these verifies on the spot because the wildcard CNAME already points them at Invent. Without the wildcard, you’d need to add a dedicated CNAME record for each sub-org’s hostname before it could verify.

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Domain Status

Domains show one of three statuses:
  • Pending: DNS record not yet verified
  • Active: Domain is configured and working
  • Error: Configuration issue detected

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Managing Domains

For each domain, you can:
  • Verify: Check DNS configuration status
  • Delete: Remove the domain from your organization
Note: Custom domains are available on the Business and Enterprise plans.

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Customization

Personalize your organization’s appearance in customer-facing interfaces. Access customization settings at useinvent.com/o/settings/customization.
Customization
Upload your organization’s logo. This appears in:
  • Invitation emails
  • Customer portals
  • Whitelabel interfaces
Recommended specifications:
  • Format: SVG, PNG, or JPG
  • Dimensions: Square (1:1 ratio) or landscape (2:1 ratio)
  • File size: Under 2 MB
To upload a logo:
  1. Click the logo placeholder
  2. Select your image file
  3. The logo updates immediately

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Contact Email

Set a public email address for your organization. This appears in customer-facing communications and provides a contact point for customers. Example: support@yourcompany.com

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Address

Add your organization’s physical address. This may be required for compliance in certain industries and appears in customer portals. Example: 123 Main St, City, Country

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Terms of Service

Link to your organization’s terms of service. This URL is displayed in customer-facing interfaces where users agree to your terms. Example: https://yourcompany.com/terms

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Privacy Policy

Link to your privacy policy. This URL is displayed alongside your terms of service in customer interfaces. Example: https://yourcompany.com/privacy

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Saving Changes

After updating any customization settings, click Save Changes at the bottom to apply your updates.

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Whitelabel Benefits

With whitelabel features enabled:
  1. Branded Emails: Invitation emails and notifications show your logo and organization name instead of Invent branding
  2. Custom Domains: Use your own domain for portals and interfaces
  3. Professional Appearance: Present a consistent brand experience to customers
  4. No “Powered by” Badge: Business plan removes Invent branding from widgets

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Availability

FeaturePay As You GoBusinessEnterprise
Custom Logo✓✓✓
Contact Info✓✓✓
Terms & Privacy Links✓✓✓
Custom Domains✗✓✓
Remove “Powered by”✗✓✓

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Best Practices

  1. Use SVG for logos: Vector graphics scale perfectly at any size
  2. Keep contact info current: Update email and address when they change
  3. Test custom domains: Verify emails and portals work correctly after adding a domain
  4. Match your brand: Use colors, fonts, and messaging consistent with your main website
  5. Update terms and privacy: Link to current, legally compliant documents